Meta Ads – Instagram & Facebook Ads
Ads Design
Graphics Design
Musique Fazh is a music institute dedicated to teaching a wide range of musical instruments to aspiring musicians. Their goal was to increase student enrollment by reaching people genuinely interested in learning music, beyond word-of-mouth referrals.
They partnered with Webgig to design and manage Meta Ads campaigns (Instagram & Facebook) that would generate high-quality leads and create a steady flow of inquiries for their programs.
We targeted users based on:
This ensured ads were shown to users already inclined toward learning music.
We focused on simple, direct creatives that:
Lead forms were optimized to reduce friction and encourage quick sign-ups.
Webgig implemented a focused Meta Ads lead-generation system designed to consistently attract people genuinely interested in learning musical instruments.
We deployed Facebook and Instagram Lead Ads with low-friction forms, making it easy for prospective students or parents to express interest without leaving the platform. Campaigns were structured around interest-based targeting (music, musical instruments, music learning) and refined by location and age groups aligned with Musique Fazh’s ideal students.
To maintain performance over time, we:
Tested multiple ad creatives and messaging angles
Prioritized simplicity and clarity in copy (“Learn an Instrument,” “Start Music Classes”)
Optimized budgets toward the best-performing campaigns
Monitored cost-per-lead closely to ensure long-term sustainability
The result was a scalable, cost-efficient lead engine that delivered consistent inquiries, strengthened Musique Fazh’s visibility in their local market, and supported ongoing student enrollment without reliance on organic reach alone.
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